The Essential Minerals Package
Increase your revenue with great ad-creative. Our Essential Minerals Package is a concierge production service designed to drive more results at lower costs.
The periodic table of great ads.
There are 5 Essential Minerals to every great ad, oh and there's us. But we're not really a mineral. We're more of a body of water an agency where animals businesses can go to lick essential mineral nutrients produce exceptional ad-creative.
Best Practices
Following best practices makes your ad more understandable to your audience and gives you a competitive edge in the ad auction. By making the algorithim happy, we can bring costs down and boost results!
Divergent Content
To gain attention we need to interrupt the pattern. Our differences are our strengths, especially when it comes to ads. Divergent ads are more memorable, and more likely to drive action.
Build Trust
Who is your business? In a world of national chains and artificial intelligence you need to show your audience that you care, that you are human, and that you are local.
Humor
The platforms that we are advertising on are designed for "connection," and "leisure." Really, they're designed for advertisers, but a little bit of humor goes a long way in making your ad feel like it's not an ad.
Value Proposition
You need a strong offer, but that's not what we're here to help with. We're here to make sure your offer is communicated clearly and efficiently so that your audience understands it quickly, and your leads are more likely to close.
The Salt Lick
Lean on our expertise. Lick our salt. Ingest our essential minerals.
A package as cost-effective as our ads.
Ad Performance Audit
We diagnose problems before creating solutions. Your ad account is full of data that can help us understand how to get the most out of your ad spend. We start off every new client relationship with an audit of their current ad performance. We'll explain shortcomings, and provide a path forward for improvement.
Strategic Discovery Session
We'll discuss your objectives, and discover what makes your business unique. We believe that personality is the best way to make ads stand out, so we put time into understanding who your business is.
3 Distinct Scripts → 3 Distinct Ads
You'll receive 3 distinct ad scripts ahead of production for your approval, and then we'll produce 3 distinct ad creatives. With these ads you can promote 3 different offers, or test all 3 for the same offer and put your money on the winner.
3 Month Follow Up
We want you to get the most out of your new ads. Follow-up is key to making sure your ads have been implemented correctly, and gives us a chance to evaluate the impact of our work so we can continue to provide better and better ads for each client.
One Time Fee
The lower your production overhead is the more you can profit. Unlike most creative agencies we don't require monthly subscriptions. We're here when you need us to produce more videos, but we don't want to make you pay for anything that you don't need. We're open to monthly packages on a case-by-case basis for clients who need more consistency.
Everything you need to boost your ad performance, and nothing you don't.
We'll be your creative partner. We handle every step of production from ideation to creation, and we'll guide you through the implementation. Our Essential Minerals package is designed to lower your costs and increase your results through our data-driven, detail-oriented, and hospitality forward approach to marketing.
Put your money where the math is.
We built a calculator to convey the impact that better ad creative could have on your business, and to show what it takes for our Essential Minerals Package to pay for itself.
